Paid Media Strategy
Facebook, TikTok, and emerging platforms. I architect profitable customer acquisition systems that scale predictably.
I've helped generate over $250 million in revenue through paid advertising. From Facebook's earliest days to TikTok mastery—I build systems that scale.
It started at Babson College, ranked #1 for entrepreneurship. While others studied theory, I built Loot!—a mobile platform that raised millions in venture capital.
My first e-commerce brand, Startup Drugz, hit a $500K run rate in 6 months using Facebook ads when most marketers didn't even know they existed. That brand was later acquired by Russell Brunson, founder of ClickFunnels.
I then co-founded Quantum Media with Kevin Harrington—the original Shark from Shark Tank—running campaigns for Fortune 500 companies including 3M.
Today, I lead Unicorn Innovations and Unicorn Traffic, helping brands scale profitably with paid advertising on Facebook and TikTok.
"I've been in the trenches since day one. No theory—just results."
Over a decade of hands-on experience scaling brands across platforms and industries.
Facebook, TikTok, and emerging platforms. I architect profitable customer acquisition systems that scale predictably.
From $0 to $500K run rate in 6 months. Proven systems for scaling fast while maintaining profitability.
10,000+ marketers trained. Complex paid media strategies broken down into actionable frameworks.
Strategic guidance for growth-stage brands. Having someone who's scaled dozens of companies in your corner.
Angel investor in select DTC brands and marketing technology companies. Capital plus hands-on expertise.
Keynotes and workshops at top marketing conferences worldwide. No fluff—just actionable strategies.
A decade of building, scaling, and helping brands achieve breakthrough results.
Maxwell is one of the most knowledgeable paid media experts I've ever worked with. His ability to break down complex strategies into actionable steps is unmatched.
I've seen Maxwell speak multiple times and he always delivers incredible value. He's not about hype—he's about results.
When we brought Maxwell in to advise on our paid acquisition, everything changed. He sees opportunities others miss.
Maxwell was one of our star students at Babson. His entrepreneurial drive was evident from day one.
Whether you need strategic advisory, hands-on campaign management, or training for your team—let's connect.